O Boticário
Beauty Week
Beauty Week is O Boticário's Black Friday campaign. A multi-handed effort to promote one of the biggest beauty promotional campaigns in Brazil, with a huge impact on sales.
Campaign and Live Commerce
Research and concept: Vikki Góis Screewriting: Vikki Góis and Marcella Nunes Art Direction: Alexandre Claudino Creative Director: Natália Fava Agency: W3haus Client: O Boticário Production: Square Pixel