Amazon Prime Video

Fallout Watch Parties @ Twitch

To promote the Fallout series in Brazil, Amazon Prime Video invited Alanzoka, Nobru, Bagi, Cellbit and Pac to watch and react to the first episodes of the series, which became the platform's second most-watched show, with over 65 million viewers. The set design, promotion, and broadcasting of these super live streams were handled by JNTO, a multidisciplinary creative studio. As the creative lead of the studio, I was actively involved in this project, overseeing the day-to-day development of the super live streams, managing the social media strategy promotion, and also scripting the video case that documents the entire campaign.